Promotion & Marketing
Social Media: Measuring what matters
Social media can seem like a waste of time. Here are four keys areas to keep track of that will give you a better idea of how successful your efforts are…
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How To Increase Your Storenvy Exposure.
One of the most frequently asked questions we get is , “How do I get more exposure and sales on Storenvy?” Well, even though there’s no magic bullet or cheat codes for sales, there are some tips and tricks that can help. This week, we are bringing you a thorough rundown of how the Storenvy marketplace works, and tips that’ll help you have what it takes to get more exposure in the marketplace.
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NEW! SERIOUSLY COOL FEATURES
We have made some exciting updates to improve our shared customer’s shopping experience, mostly because we love you, but also to help build a more trustworthy marketplace. All of the updates can been seen on the marketplace products pages which include FAQs, shipping cost calculator and your store ratings.
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FINDING A NICHE IN THE MARKETPLACE
Roxie and Tom of Frostbeard Studio decided to pursue a business selling book-themed candles inspired by their favorite stories and characters. Since opening up shop, they have grown their business from a side gig to a full time job and have sold to book-loving customers all over the world.
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HOW TO TELL YOUR BRAND STORY
You have a great product to sell, now what? An important step that will help with selling your product, is telling the story behind your product and brand! Perfecting what you say and how you say it can be an invaluable marketing tool that will stick to your brand and products as long as your company is around.
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RESEARCHING SHIPPING COSTS AND PACKING MATERIALS
While setting shipping rates may not be the most interesting part of your online business, doing proper research will save you down the line in terms of costly mistakes or losing potential customers. You have a couple options when it comes to doing that research. Here are some great suggestions to make setting your shipping rates easy, instead of a hassle.
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Inspiration
Small Business Tips from the Mon-Stor Maker
Colorful and creative toy storage solutions called mon-stors are made reality by Lu & Ed, an inspiring brand we love! Owner and maker, Cody shares her advice on building community, and staying motivated and organized, to help any small business owner reach their goals.
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Promotion & Marketing
Growing Your Customer Base Through YouTube Marketing
Video can be a powerful marketing tool for connecting with customers and telling your brand story. David of Famebit, a company that makes it easy to connect with YouTube stars, shares some insight on video marketing and growing your customer base through YouTube.
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Promotion & Marketing
5 Tips for using Twitter
Twitter is a great platform for building connections with people. Use it well and you can build a loyal following who will continue to support your brand…
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Inspiration
Toys Supporting Special Needs
Danielle Montalvo is the face behind Alphae Toys, a company making beautiful and functional toys for special needs children. Alphae Toys has also become a resource for parents of special needs children, providing advice and information. She shares the story of growing her business.
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Promotion & Marketing
Be Honest: How Will Social Media Really Help Me Make Sales?
Social media is a great marketing tool for any small business, but how will it help you gain sales? StartUp FASHION founder, Nicole Giordano, lays out the benefits and offers some useful tips for your small business’ social media marketing strategy.
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Promotion & Marketing
The Right Social Media Mix
With so many different social media platforms, marketing your small business can quickly become overwhelming. A smart approach to choosing the right channels is a great solution for effectively promoting your business.
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Inspiration
Honoring Tradition: An Entrepreneur Supporting Fair Trade
Dus Katrina is the inspiring store owner behind Mitla Moda which supports traditional Mexican artisans. She shares her experiences of running her own business and the commitment that keeps her motivated.
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Promotion & Marketing
Getting Started Marketing Your Brand On Social Media
Social Media is an important tool for every Brand! Check out these five social media channels to help you put together a plan for making sure your brand doesn’t go unnoticed…
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Inspiration
Change of Pace: From Traditional Job to Small Business Entrepreneur
From holding a traditional job to owning her own business, Katherine, owner of Pink Pnines has had an interesting career path. Her success at running her own business is a great inspiration for any store owner transitioning to pursuing their dreams full time.
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