Promotion & Marketing
SEO: Get your products found
Make sure your products are coming up when your customers are searching…
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Posts By: Claire Smith
Business Management, Promotion & Marketing
How to define your creative mission statement
If a customer really relates with your brand message and values, they’re not only more likely to buy, they’ll probably be happy to pay a higher price too, so take some time to define a clear mission statement.
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Customer Experience
6 Tips for pitching to wholesale buyers
Wholesale buyers do attend craft fairs and vendor markets so it’s important to have your pitch perfected and at the ready to avoid missing any great opportunities…
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Business Management
3 Tips for Shipping Internationally
Although shipping internationally can be daunting, it really isn’t anymore difficult or confusing than shipping within your own country. Here are 3 tips to smooth the process…
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Promotion & Marketing
5 Tips for using Twitter
Twitter is a great platform for building connections with people. Use it well and you can build a loyal following who will continue to support your brand…
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Photography
Let your brand shine through in your product photography
When it comes to expressing your brand clearly, your product photos are key…
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Promotion & Marketing
Keywords: The First Step to Building A Strong Brand Identity
The difference between a successful online retailer and someone who sells the occasional product online often comes down to brand…
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Design
Make Your Own Eye-Catching Banner in 4 Steps
Make a good, strong first impression on visitors to your store by creating an awesome and eye-catching banner or header…
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Business Management
4 key metrics worth reflecting on
Start formulating goals for the new year. You’ll be on your way to measuring what matters by focusing in on these four key metrics…
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Business Management
Welcome Back!
How to set goals that will be meaningful to you and will help you to improve on your business, rather than simply be this thing hanging over you and stressing you out all year.
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